I’ll carry your bag
Being able to be who you are is far from self-evident for everyone. The LGBTQ+ community still experiences mountains way too high when it comes to acceptance. We think that this lack of empathy is often caused by ignorance. And that is because many have never met the person behind a label.
With Laauw+ we want to show who the person is, what their hobbies are, why they love life and what sometimes makes life so difficult. Telling stories, reading stories and accepting and carrying those stories. By sharing stories, that person’s rucksack can feel lighter. With a bag from the Laauw+ collection, you actually say: ‘I’ll carry your bag’ to those who share their story.